Tuesday, March 10, 2009

Look out, Barbie's gonna flash you!

[images courtesy of mattel]

Totally love these playful Barbie Flash Banner ads. These banner ads lead viewers to Barbie's blog. It conveys a simple message with just enough of the right elements moving to keep you interested without convulsing --- gotta hate those erratic, action packed flash banners. Such messes. Clean layout and design and just a punch of pink make these eye catching; how can you not click on them?! ;)

[images courtesy of mattel]

Love how Mattel pokes fun at themselves --- addressing Barbie's tippy-toe feet and the common mishap when booger-brothers get a hold of Barbie's fabulous mane. Kinda cool that it begins with just the Barbie logotype then turns into the Barbie Fiftieth Anniversary logo. See these banners at popsugar.com (hit refresh a couple times in order to see both)

[note: banners were recently taken down]

Monday, March 9, 2009

Happy Birthday BFF!

Every gals' bff is turning the big 5-0 today...none other than miss Barbie dearest.
(in ode to her, i decked my masthead with her official hue, PMS 219)

Tons of great marketing and promotion (and fabulous designs!) have been in the works to create such a huge event. Miss Barbie Millicent Roberts got back with her long time beau, Ken Carson, the same day she had her first runway show at Mercedes-Benz Fashion Week this past February 14 (didya know that B and K broke up on valentines day in 2004!? crazy they'd get back on the same date.) She's in collabo with cool peeps like Bloomies, Stila, and Vera Wang to name a few. She opened up her Shanghai store which is more of a barbie experience than store. Miss B is staying hip to the times with accounts on facebook, twitter and is even blogging (she's totally in the know.)

[mercedes-benz runway show. photo courtesy of mattel.com]

Love the MBFW program, filled with quotes and sketches from the designers:

To commemorate her birthday, Mattel released a revamped version of her 1959 black and white striped bathing suit doll. The 2009 Black-and-White Bathing suit doll, priced at $3 (the same price she was first sold as), comes clad in a two piece bathing suit, cell phone in hand, little beach bag and a face lift, ok, more like a (as Mattel would describe) 'brand new face sculpt.'

[photo courtesy of mattel.com]

The big 50 can't be taken lightly. And in true Barbie fashion, she is having a pink-carpet celebrity birthday bash today, at of course, her Malibu Beach House decorated by Jonathan Adler.
Whew! 108 careers later, this chick still rocks. Birthday's arent so bad after all ;)

Happy birthday to my other bff, janel, who i am soooo jealous of, lucky you get to celebrate the same day as miz b! ;)